Edward Bulmer Natural Paint has recently opened the doors to its first flagship store in London. The pioneering paint company have long been admired in the pages of the interiors glossies, on the walls of beautiful homes and of course you will have seen how we at Lorfords use their exquisite colours.
Edward and the team are delighted to now have a ‘home’ in the design hub on Pimlico Road. More than just a ‘paint shop’, not only can you browse their range of colours on a huge colour wheel, Edward Bulmer Natural Paint is championing sustainable interiors, hosting exhibitions with creatives and exclusive, curated events.
Unsurprisingly the showroom is a colourful display of the natural paints throughout. Edward chose to paint the façade in his favourite deep, rich orange ‘Malahide’, paying homage to the area’s history. This eye-catching deep orange exterior, brilliantly inspired by Orange Square, where the showroom is located on the corner of Ebury St and Pimlico Road.
“Bringing further colour to orange square, we look forward to providing help with all things colour and paint in the heart of London’s greatest design quarter.”
Autumnal Palettes – Embrace Orange Tones
Orange tones, Edward says ‘are having a revival – with distinctly nostalgic notes, Malahide fuses modern with timeless so effortlessly.’
Deep, magnetic and exotic all rolled into one colour, it certainly stops people in their tracks as they walk by the showroom. @Farstud.o also uses our ‘Malahide’ with ‘Jonquil’ (pictured to the left), creating a tonal yet fresh and light palette, as a more peachy scheme.
If you are thinking about where or how to use ‘Malahide’ in your home, Edward suggests it to be a great spot ‘to cheer up a boot room or a dark passageway, especially with a two-tone scheme or dare we mention – a feature wall’. With Edward going on to say one special rule for this orange colour… ‘Don’t paint sparingly – if you use it, mean it. You won’t regret it.’
Malahide as featured in a Lorfords Antiques and Lorfords Contemporary photoshoot.
Exhibitions at Edward Bulmer Natural Paint
The Edward Bulmer Natural Paint showroom will also be hosting a series of exhibitions throughout the year where they will be sharing some of their favourite sustainable, like-minded brands. From art exhibitions and installations to curated collections, talks and exciting pop-up events; there is going to be something for everyone.
The brand aims to champion smaller sustainable brands and artists by providing a platform in the heart of London to help them tell and sell their stories. Current brands on show in the shop are Haines Collection and Hum London lamp shades and the plastic-free wall murals from Beautifully by George.
The Autumn line up at Edward Bulmer Natural Paint is not one to miss with events during London Design Festival 17th – 25th September, leading British landscape artist Pete Beckett, Edward’s own book launch ‘The Colourful Past: Edward Bulmer and the English Country House’ and a Christmas shopping pop-up with Sharland England and Louise Roe.
Edward Bulmer Natural Paint at London Design Festival
To celebrate the 20th anniversary of London Design Festival, Pimlico Road is very much on the map as one of the design districts for the week-long celebration of all things creative and design. Edward Bulmer Natural Paint will be hosting an immersive and quite extraordinary exhibition from some leading young artists using waste to make art, including waste paint!
The Crossover Project brings three creative industries together to collaboratively tackle waste in a bid for a circular economy. Harnessing waste from design and fashion brands, the project is connecting artists to this waste who will work with these unfamiliar materials, transforming them into bespoke artworks and diverting them from landfill.
Alongside the exhibition, there will be lampshade upcycling workshops with artist Jemima Sara and the founder of Haines Collection, Jules Haines. With a further talk at the showroom in the evening, where Edward Bulmer will host a talk with journalist and co-founder of The Crossover Project Roddy Clarke, Aurelia Isliyme and Jules Haines.
If you'd like to join Edward Bulmer Natural Paints for their workshops or talks then book via the links below - spaces limited!
Workshop – Thursday 22nd September 10-12pm
Workshop – Thursday 22nd September 2-4pm
Talk – Thursday 22nd September 6pm
Stay connected with Edward Bulmer Natural Paints
Visit their website and sign up to their newsletter, follow them on Instagram, pop into their London showroom or give them an email or call!
New London showroom: 194 Ebury St, London SW1W 8UP
Call: 01544 388535